I did an initial review on Kuddy Cosmetics back in June which featured some products I purchased and some I was gifted by the lovely owner of Kuddy Cosmetics and here's a link to that. I am not going to go into too much detail into the background of Kuddy Cosmetics because I have spoken about it here. Basically, Kuddy Cosmetics are a Nigerian cosmetics brand who have their own makeup brand and also have enviable distribution rights to some international makeup brands. So, when I purchased this, I was told that this shade would suit me and it does although I am looking to try other shades. I was drawn to it because it is a matte foundation and I prefer a matte finish to a dewy one due to my combo-oily skin.
I was impressed with the main packaging which is reminiscent of Black Opal packaging but it is a little different. It comes in a transparent bottle which is plastic but looks really lush. It also has a matte finish to the packaging which prevents finger prints or any annoying marks. Best of all it has a pump which I really like because it dispenses the product really well and prevents waste. I think it's a pretty packaging and it is travel friendly as it is really light. I was matched to shade 01A which I think is a perfect match although I am looking to try a slightly darker shade for summer.
The texture is really fluid which makes it easy to dispense and I always prefer that, however you do need to give it a good shake to ensure a uniform texture/formula is dispensed. Now they were not joking when they said it was a matte foundation because it could be a little drying so if you have dry skin or dehydrated skin I would highly recommend using a good moisturiser before application and the Kuddy Mattifying Primer* which appears to have been made for it.
Application/How I use it
To be fair, I initially struggled with the best way to apply this. The ideal way I think will be to use a beauty blender/sponge as it gives a flawless beautiful finish but ain't nobody gat time fo dat so the best way for me is to use a buffing brush (the Real Techniques one is nice) and use short dabbing motions to buff it in. Once I mastered this method, it has been an absolute game changer. The short dabbing motion ensures that I don't cake it on too much. I use short dabbing motions with about two pumps of the foundation and that's enough for my whole face.
I would say it offers light to medium coverage and it can be built to full coverage but I rarely do that because medium coverage looks more natural for me. I always use the Kuddy Cosmetics Mattifier Primer* with it and it helps improve the application and the longevity. And I never experience any oily T-zones because it is as matte as can be. I tried this out when I was in Nigeria and I was super impressed because the weather was pretty hot and humid but the Kuddy Cosmetics Foundation was intact and this is why I believe it is truly an ultra waterproof and matte foundation. In terms of longevity; I would say it last for an average of time around 5-6 hours which is a good time and after which I just powder my face with the MAC MSF Natural in Dark and set with the Kuddy Cosmetics HD Powder* which I would be reviewing shortly.
More than anything; I think it is very affordable especially for the quality you get. I purchased this for N2500 naira which is approximately £10 or lesswhich is super affordable and about the same amount as some drug store foundation although I would rate this higher than some I have tried. The only downside is it is only sold in Nigeria at the moment which is such a bummer. I know it is sold on some online stores including Iyaoloja.
I was really impressed because this is the second indigenous Nigerian foundation i have tried and the quality is amazing. I used it mostly during summer when my skin was playing up and it kept my face matter and fab. I would definitely recommend it especially if you have combination or oily skin as you would enjoy it just ensure you moisturise appropriately and use a good primer. As mentioned earlier, short dabbing motions with a buffing brush is the way to go as using a spreading motions may seem like it may be dragging across your face as it is really matte. I can't fault it and I am so pleased I purchased it and I would definitely repurchase. I was given some other products like the Kuddy Cosmetics Mattifier Primer* and Blush Palette which are amazing. If you want a separate review, let me know..x
*PR Samples- I purchased this foundation and some other products myself but I was also gifted with some other products mentioned like the Kuddy Cosmetics Mattifer Primer. As always, all opinions are mine.